The first dedicated Social Platform for Food

Crave It is a social app for food lovers. A celebration of the people, places, and experiences that surround all things food. From concept to conception, working closely with the founders we designed a niche social experience and platform. Building a design team along the way, expanded marketing, and streamlined creative and development processes. In just under a year and a half, with few resources, (during a pandemic) we launched Crave It!

Crave It
Design Director
Creative Direction /
UX / Visual Design

It all started with a (really bad) Sketch

Lo-Fi Wireframes

Prototype & Testing

Loading animation
Icon Explorations
1.0 Transition Gif

Brand Refresh & Design System

Primary COlor Palette
Secondary COlor Palette

Against all odds....
We launched a Social food app during a pandemic


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